Emmi McCabe
Studio
Websites And Marketing for Education Leaders And Experts
Good work deserves to be seen.
I help education leaders and consultants turn what they know into a clear digital presence that helps the right people find, trust, and hire them.
It’s Not about you.
It’s about the people that need your help.
You do the work that matters. I’ll help you communicate it.
People working to improve education deserve to spend their time doing just that—teaching, leading, building, and helping others.
But even the best work doesn’t always speak for itself.
Families, educators, and organizations have more choices competing for their attention than ever before.
Helping the right people discover what you do has become part of serving them well.
That’s why I started Emmi McCabe Studio.
Good work deserves good marketing.
Not because the people doing it need more attention, but because the people who need that work deserve the chance to find it.
I’ve spent years in education, both in the classroom and alongside the people building schools, supporting teachers, and creating new opportunities for students.
I understand the work, the language, and the people you’re trying to reach.
You shouldn’t have to become a marketing expert to communicate the value of what you’ve built.
Through thoughtful conversations, I draw out your ideas, experience, and accomplishments and turn them into clear messaging, a credible online presence, and content that gives people a reason to trust your work.
So you can stay focused on the people who need your help most.
Good Work. Real Results.
A few examples of what I’ve helped education brands achieve
$150 K
1,300 +
10 k+
200 %
Services
Why I Do This
I spent over a decade in education before I ever got into web design and marketing.
I taught in traditional classrooms, worked with homeschool families, and started my own education business. I got to know teachers, school leaders, microschool founders and other education entrepreneurs.
I saw firsthand how much good work happens in education because someone cares deeply enough to build something better for kids.
I also see how often that work struggles to get noticed.
The people doing it are usually busy teaching, leading, serving families, raising money, solving problems, and keeping everything running. Marketing understandably falls somewhere near the bottom of the list.
But over time, I came to see marketing differently.
Good marketing isn’t about making something look more impressive than it is. It’s about helping people understand the value that’s already there. It’s about helping the people who need your help find you.
That’s the work I love.
Today, I help education businesses and nonprofits find the clearest way to communicate what they’re building, then turn that message into websites, content, and campaigns that help the right people find them.
Because I still believe what I believed when I was teaching: the world needs more of what is good, true, and beautiful.
I just serve the people building it in a different way now.
SCHOOLS, EDUCATION ENTREPRENEURS & NONPROFITS I’VE WORKED WITH
What People Have To Say
“Quality Services”
Emmi has provided quality services to help our organization grow its online presence. She is skilled in creating content to showcase the services that we offer, and she has been instrumental in developing a beautiful website and marketing strategy that truly represents our group. I would highly recommend her services to anyone looking for help with their online presence!
“Attention-Grabbing Work”
Emmi did an incredible job taking a general idea and theme for a conference and transforming it into original imagery that was both attention-grabbing and consistent with our theme…I’d highly recommend her for anyone wanting to generate creative images / logos for branding or events.
“Vast Knowledge”
I now feel more confident to try new things and if it doesn’t work and I cannot fix it on my own I feel so much more comfortable knowing that I can ask Emmi for help. I am confident that she won’t abandon me or leave me out to drift, she will support, help and be so patient as she walks with you though the simplest or most complex of problems you encounter. I have a lot of respect for her vast knowledge and I am amazed at the ways in which she can break down the information to meet you where you are at.
“Great at Guiding and Walking Me Through”
You’ve been so great at guiding and walking me through different aspects of building my website. You’ve helped so much to troubleshoot and you’ve taught me different ways to customize my website as well as different features that are beneficial to running my site.
I’ve really found it valuable to learn how to use AI features to help create content for my website.
Some of the Work I’ve Done
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From Idea to Expo: Three Years of Launching Wichita’s K–12 Innovative Education Fair
How Loreto Media House took a concept from naming and branding to landing pages, email nurture sequences, and media coverage — three years running. 200+ attendees in year one 300+ qualified emails on the WISE list 3 consecutive years launched The challenge Wichita Innovative Schools and Educators (WISE) had something worth celebrating: a growing ecosystem…
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Case Study: Relaunching a Dormant YouTube Channel to 10K+ Subscribers and Monetization in Under 6 Months
When we started working on the Catholic Christian YouTube channel in mid-2023, it had fewer than 10 subscribers and only a handful of views. With no publishing rhythm, no visual strategy, and no real brand identity, the channel had stalled out.
In this case study, I break down how we relaunched the channel and how those efforts led to 240k+ viral views, monetization in just a few months, and a thriving live audience.
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Case Study: What happens when you combine great storytelling, a strong mission, and a bold media strategy?
HERO had produced a powerful short documentary sharing the stories of parents, educators, and schools who are reimagining Christian education. But they didn’t just want views—they needed to build momentum.
The goal: Turn this film into the launchpad for a larger movement.
