Starting a microschool is a labor of love. You’re passionate about providing a unique and meaningful education. But attracting the right families can be a huge challenge. Many founders struggle, not because their school isn’t great, but because their marketing misses the mark.
In the world of online marketing, content is king—but even the best content can stay hidden if your website isn’t working as it should.
Client Overview Wichita Innovative Schools and Educators (WISE) is a network supporting education entrepreneurs. Their mission is to provide creative learning options for families in their community. WISE is run by motivated educator leaders making waves in the education space. However, they needed help establishing an online presence and centralizing their efforts. The Challenge WISE’s…
Transitioning from Stay-at-Home Mom to Entrepreneur: A Mindset Metamorphosis As a former teacher and current stay-at-home mom, the decision to become an entrepreneur required a seismic shift in my mindset. The skills that made me successful in a classroom or running a household didn’t necessarily translate to the entrepreneurial world. I quickly realized that cultivating…
